Radical changes underway in Greece’s gambling market

Radical changes are underway in Greece’s gambling market, driven mainly by intensifying competition and technological developments that are providing significant momentum to the sector, particularly online gaming and operators.

Industry experts are focusing on the sector’s economic potential, which is transforming the market landscape and prompting a reshaping of the regulatory framework.

The leadership of the Hellenic Gaming Commission (HGC), speaking at a briefing with media representatives, said the existing framework had been designed for a market reality that did not provide the Commission with either the staff or the tools needed to effectively respond to new conditions.

Economic momentum

According to the Hellenic Gaming Commission and a study by Deloitte Business Solutions, the gambling market is expected to grow at an annual rate of 4.6% through 2030, with gross gaming revenue (GGR) projected to approach 3.8 billion euros.

In 2025, total GGR reached around 3 billion euros, up 6.7% compared with 2024. Public revenues for the same year amounted to 1.1 billion euros, representing an estimated annual increase of 11.2%.

GGR has risen by a cumulative 65.3% between 2021 and 2025, with an average annual growth rate of 7%.

Regulatory strengthening

The new President of the Hellenic Gaming Commission, Antonis Vartholomaios, said the data highlighted the need for a new institutional framework and additional regulations covering the Commission’s staffing, the expansion of its regulatory and supervisory powers, measures to address illegal gambling, stronger deterrent penalties and the acquisition of modern digital monitoring tools.

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