Xiaomi: Annual sales up 21%

One in four Greeks owns Xiaomi products, according to the president and CEO of Info Quest Technologies, Dimitris Eforakopoulos, emphasizing that the strategic partnership of Info Quest Technologies with Xiaomi, the official distributor of Xiaomi in Greece and Cyprus, is celebrating its tenth anniversary this year.

Xiaomi’s presence in Greece since December 2016 through the distribution of Info Quest Technologies marked the opening of its presence in Europe. He also highlighted the role of the human resources of all partners and customers that led to this result.

42% share

According to estimates based on Canalys analysis data, in the second quarter of 2025, Xiaomi held the first place in the Greek market, recording a 42% share in units and an annual sales increase of 21%. Samsung followed with a 39% share, with an annual decrease of 1%. Apple was in third place, with an 8% share and an annual increase of 12%, strengthening steadily, followed by Realme and Lenovo, which shared 3% each.

The performance in the third quarter of 2025 remained similar in terms of ranking, with Xiaomi and Samsung maintaining their shares unchanged at 42% and 39% respectively. Xiaomi continued in positive territory with an increase of 20%. Samsung recorded a decrease to -5%, with Apple increasing its share to 9% with an annual growth of 33%. Realme rose to 4% in share, while Lenovo remained at 3%, but returned to a positive growth rate, with an annual increase of 30%.

The statements were made during the presentation of the new REDMI Note 15 smartphone series.